I think the formation of a merged black hole would occur pretty rapidly, and release a very large amount of energy in the process. But, that is based on smaller black holes. Maybe extremely large ones do it more slowly? And, I have not idea how much of that energy would be immediately radiated away and now much would be trapped inside the new event horizon. And, at 90 million light years distance, I am wondering how bright it has to be for it to be seen from Earth with the naked eye.
I also wonder if "quasars" could be merging black holes, rather than single black holes feeding on stars at extreme rates. I don't think we can resolve quasars in any detail, so their explanation is largely theoretical, anyway.